Full Professor of Marketing a Mainz University of Applied Sciences, Germany
His teaching and research focuses on brand management and POP communication. He holds a Doctorate in Economic Sciences from Justus-Liebig-University Gießen, Germany, and was in several marketing management position of private sector companies. Redler is currently co-spokesperson of the AfM – German Network of Professors of Marketing – as well as Dean of the Business School at Mainz University of Applied Sciences.